To strengthen, to clarify, to be actively consistent and to have concrete positioning in research community. This is the ultimate direction for RIAU to cure its weaknesses.
To create research product from body of knowledge gained from RIAU’s experience as something touchable and meaningful for those potential and targeted customers. This is the ultimate direction for RIAU to utilize its strength and grasp opportunities.
To create research network and tools to support research process to be more quality and effective. This is the ultimate direction for RIAU to cure weakness, to grasp opportunity, and to overcome threats.
To create RIAU’s value through research. This is the ultimate direction for RIAU to grasp opportunity and to overcome threats.
To develop RIAU’s integrated marketing communication style. This is the ultimate direction for RIAU to build image awareness in the market and to place RIAU’s position in the industry for every target group.
To create, to sustain, and to develop international research cooperation. This is the ultimate direction for RIAU to increase strength, to overcome threats and to grasp opportunity.
